Tuesday, March 17, 2015

New way of thinking

I came into these art classes thinking that I had to learn a new way of creating art! But learning new ways of adapting old skills is what I've learned. 

Saturday, March 7, 2015

What I've Learned So Far.

In the world of art I think the thing that will stick with me through it all will be this past weeks lesson about grids and how to use them. People look at magazines not knowing that it's not just pictures and words. It's more complex than that. You have thousands of typefaces to chose from and you have so many other variables to put into your designs. One thing I think people forget about is to use grids when you're making something. In the past couple weeks I have learned that useing grids really help with taking something that looks okay by the to making something look great with focusing on alignment and structure. It's important to always use grids making any design that you could be doing whether it's a business card, a poster or anything of that sort. Every designer should also think about Hierarchy and the way your design is presented it is one of the most important aspect of being an artist. I think if you don't get the concept of that you can't begin to be a designer. I think these things I will take with me through my journey of becoming a designer.

Wow tough question.

Honestly I can't think of anything that wasn't worth learning. The most important thing in typography I have learned is that you shouldn't use more than two typefaces in a piece.  the only thing I can really say wasn't that helpful was having take my career development class already. Because I took it first quarter I didn't have all my projects to throw in to a portfolio or fix my resume towards the career I want. So I feel like the class was wasted. Other than that nothing I would say was pointless.

Thursday, March 5, 2015

In My Head

Alright, I never thought that I would be using grids in typography. Really I thought that I was done with all of that in grade school. Now its back, and will be drastically creditable in each and every assignment I will ever create as A designer. With all of the guidelines that I have learned in typography I feel that I can do anything. I have learned all of the rules, well maybe not all but i'm on my way. I also feel that anyone who wants to be a designer or even think of themselves as a designer is not  a designer until they have taken typography. I believe very strongly that this is the base of any creation, there is a whole history behind it and many many people have not the slightest idea. Hierarchy and the concept of what you are putting out there is very important because its making sure that the readers or even more importantly that your clients receive wholeness and accurate completion in your design.

Wednesday, March 4, 2015

Typography in Real-Life

The importance of typography skills are drastically needed no matter what field of art you are involved in. Once I gained my game design certificate, I had not known the importance of a hierarchy or even the sense of a grid. With knowing these concepts now, I can concur that using both these skills would both help me be more successful with my finished product as well as make the work easier. I have not yet determined what I want to do with my graphic design degree, however fallowing these concepts will help me in my art career.  Typography can be found in any artistic field and the importance of these typographic guidelines can make a good concept an amazing concept. Using the correct typeface for a given idea is also a great tool for artists. Many people can initially look at a word and instantly determine the feel it is trying to portray without actually reading the context. This helps gain attention from certain audiences in which the designer is wanting to reach. Bellow is an example of an artist using a grid for his concept art. This goes to show that grids are useful for many art fields.

Web Image Source:

As I Move On...Type Will Follow...

Although I'm studying for a degree in animation, I'll be honest, I believe that what I've learned so far in typography will be very useful in this particular field. Whether it'll be animation in movies, games, or cartoons, type and the knowledge of typography can have an important role in this trade. For example, let's say in a cartoon or video game. There will always be type included; as in a title of a show, context in a game or the ending credits of a movie...typography is everywhere in animation. This is where choosing the right typeface for the theme of your work comes to play (action or sports game, children's cartoon, etc.).
Learning the skills to classify typefaces and which ones will convey the message I'm trying to give, I know this knowledge will be a huge tool in my future trade. If I decide to pursue a career in graphic design I know grids are going to be one of the most important skills to master to become successful, but I'm not quite sure how they could work in animation. I may be wrong about this assumption, I'm not really sure, but I'm willing to learn anything and everything about typography. A career can go a long way when it comes to showing clients that you really know what can work as a great design. In the end, whether I use typography a lot in my career or not, I'm grateful to be in this course and excited to be studying the "science" behind type. 

Which is important and which is not?

     I have learned that grids are one of the most important things, especially if you want to be precise when arranging your designs and type in a specific way. I have also found out that there are many different types of fonts and classifications of type. Each one can give a different feeling than the other.
     Even though I never thought any of the stuff I learned was entirely useless to me, but there was only one thing that didn't seem as important to me as everything else I learned. I don't think of the phrase "Typography is what language looks like" as a very important thing that I had learned. As to why I feel this way is probably just because I never really thought about it. It just seemed kind of like common sense to me like walking and talking.

Monday, March 2, 2015

Real-Life Typography

We’ve spent a lot of time in our design classes critiquing our own designs and those of others. Fortunately we usually know the context… the background of the work and the specific design brief that was (or was not) being followed.

We’re developing skills and a knowledge base for our continued growth as designers. Generally, though, the user (or viewer) of our work as designers won’t be interested in the skill with which we have met our constraints. Does the use of contrast or proximity really mean anything to the reader of a newsletter? Does any viewer ever consider the hierarchical level of the type on a poster? Does anyone even see the relationships between shots when viewing a video (for there is, indeed, such a thing as proximity in time)?

“For the designer,” Norman Potter wrote, “good design is the generous and pertinent response to the full context of a design opportunity, whether large or small, and the quality of the outcome resides in a close…correspondence between form and meaning.”

Architect Louis Sullivan expressed the thought in simpler terms: “form ever follows function. This is the law.”

But whether in building a skyscraper or in designing a business card, is detail really all that important? In a market economy world of fast food, designer knockoffs, and discount stores, could the time put into a design be worth the effort?

What have you learned in Typography that is truly useful to you in your career? Will it really matter if your designs follow a grid? If you are (correctly) choosing an Old Style typeface instead of a slab serif?

Provide a couple of examples of what you think really might of use to you (and your fellow students) in your careers…and what seems to be less than useful. In your reply to at least one of your peers, either offer a counterpoint or suggest an area that you think will be even more important as you develop.